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" They just don't make 'em like that anymore!"

They do! There are still master craftsmen out there who create things with patience and skill. However, this may be the last generation of practitioners for many ignored artforms. At South of Indus, we design new products that can be utilized in a modern, globalized lifestyle, while keeping the origins and history of the artform in mind. Our design language is inspired by regional biodiversity and folklore and take great pride in being rooted in the hinterland.


We co-create everyday objects that may be small in scale, but are supreme in quality and durability. So that every handicraft enthusiast can possess a curio made by a living master.

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Discover handmade treasures for loved ones

Soothing fibres for a greener, organized office space

With fibres like Water Hyacinth, Kauna, Banana Fibre, Moonj, Bamboo and Rattan this collection is perfect for the minimalist office at home

Soothing fibres for a greener, organized office space

With fibres like Water Hyacinth, Kauna, Banana Fibre, Moonj, Bamboo and Rattan this collection is perfect for the minimalist office at home

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SouthofIndus Blog

Explore lesser known edible biodiversity,

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